When I first entered the marketplace, lo those many decades ago, all I could offer my new employer was what I learned in school, my best application of brainpower, youthful energy, a willingness to learn and a good attitude. In other words, I was a blob of clay ready to be molded into something useful by an older, experienced person who took the time to teach me. And until that transformation took place, my value to the company was pretty much as a warm body. In those days, late 60s - early 70s, there weren’t a lot of paradigm shifts taking place or new technology being introduced.
For the past decade and a half, the new generations have entered the marketplace at a time when paradigms are shifting in all quadrants and technological innovations are coming on-line faster than a woman changes handbags. And these kids are either the early adopters of the new orders and/or are actually causing the shifts. Consequently, when Gen Y and Gen X showed up for work the first day, they not only knew stuff that could benefit the company day-one, but they would likely know more about some things than their employers, thereby becoming the trainer instead of the trainee, at least part of the time.
This new dynamic between the generations has created both opportunities and challenges. For example:
1. The acquisition of these talented young folk has produced great advantages and increased productivity for millions of 21st century businesses, large and small.
2. The convergence of the technological and sociological worlds has created a new digital dimension in which older generations often feel like aliens, but where Gen X and Gen Y are clearly high-functioning natives.
3. Baby Boomer managers would do well to embrace and leverage the new ways and bright young minds.
4. With all of the new and exciting stuff, classic marketplace behaviors and fundamentals, including ethics and industry best practices, are still valid; and younger employees would do well to respect and value what the more mature generations can teach them.
Recently, on my small business radio program, The Small Business Advocate Show, I interviewed two of my Brain Trust members who have been studying this new dynamic between the generations. First, Mike Muetzel, author of, They’re not Aloof, Just Generation X, and then Donna Fenn, author of the upcoming book, Upstarts! How Gen Y Entrepreneurs are Rocking the World of Business. Take a few minutes to listen to what these two experts have to say about this very important and contemporary topic. And, of course, be sure to leave your comments.
For Mike Muetzel:
For Donna Fenn:







April 4th, 2009 at 10:38 am
Jim,
One of the things that we experience with our more traditional small business customers is the sense that everything changed, WRT how they get to market, now that there’s this thing called the Internet. Truth is, nothing has changed WRT the fundamentals, which is clear in your comments.
I believe that there is a phase-shift occuring back to these fundamentals of ethics, values and morals in business, due in large part to peoples disgust with the abuses of same on the part of big biz and govt. And that Social Media and the “rehumanization of the web,” if you will, are fostering it.
It is going to be exciting to see how gen X & Y embrace this paradigm in thier leadership roles in the coming economy.
Thank you!