Archive for the 'Communication' Category

Small Business Advocate Poll: Are generation gaps in the workplace creating communication barriers?

The Question:
There has never been a time when so many age groups are in the workplace. Are you seeing any communication challenges between the generations?

31% - Very much - it’s like we’re from different planets

57% - Somewhat - it’s noticeable but we’re handling it

11% - Not at all - what problem?

My Commentary:
“What we have hee-yah, is a fail-ya to communicate.” This was the lament of Captain, the road crew boss in the movie “Cool Hand Luke,” played by the great character actor, Strother Martin. Apparently, there is a lot of this going around in the workplace today.

As you can see, 89% of our respondents reported some level of communication issues between the generations in the workplace, with almost one-third expressing extreme frustration. There are a number of reasons for this, especially in two areas: the increasing influence of technology in our lives and we’re living in a time where people are staying in the workplace longer than in the past 100 years.

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Take this week’s poll HERE!

Introducing your small business to Motivation 3.0

We’re only 10% into the 21st century, so there is a pretty good chance that a lot of what you know was learned in the last century.  Having said that, here’s the bad news: Most of what you learned about the marketplace in the last millennium is now obsolete.  And that includes how to motivate and manage people, especially the young folk.

Having come of age in the marketplace in the last third of the 20th century, it seems to me that managing and motivating people wasn’t much different in that era than it was for my mentors. Indeed, senior managers in those days were pretty much doing in the 1970s, 80s and 90s what they had learned and practiced for decades. But somehow, seemingly coincidental with the advent of the new millennia, best practices for leveraging human power effectively and successfully in business began to change as two new generations came online.

One of the most noticeable changes was how different these new generations were from earlier ones with regard to motivation.  Clearly, the motivational books are having to be rewritten for the 21st century, and not surprisingly, one of my long-time Brain Trust members, Dan Pink has done just that.

Recently, on my radio program, The Small Business Advocate Show, I talked with Dan about why the old “carrot and stick” approach is not as effective in the 21st century and what managers should know about what he calls ”Motivation 3.0.” Dan is the author of several provocative, bestselling books about the changing world of work, including his latest, Drive, in which he reveals his ground-breaking ideas on modern motivation best practices.

I hope you’ll take a few minutes to listen to what Dan has to say in this recent visit with me. And be sure to leave your own thoughts. Listen Live! Download, Too!

What is a blog anyway and why should small business care?

A blog is the contraction for web log; it’s a 21st century way to easily and inexpensively publish your ideas online. With a blog you can connect with others who read what you wrote, have a point of view or question and begin a “thread” of comments about that topic.

By this point on the social media time continuum, many people think that defining a blog is such an elementary task that it’s tantamount to describing a computer. Those same social media elites should know that here in the real world, where Main Street small businesses live, most people actually have many un-Tweeted thoughts.  But none of the foregoing diminishes the fact that small business owners should be connecting more online with their customers, present and future, and one of the best ways to do that is through a blog.

Small business owners typically don’t appreciate how much they are world-class experts on their industry and product applications, including what not to do. They also too often don’t realize how much their customers want and need to hear that kind of information.  And what about that “I can’t write” excuse? Well, it pains me to say that their customers would rather hear from a get-to-the-point person they know than from some smart-alecy wordsmith like me.  Then there is that “I don’t have time” excuse. Once your platform is set up, blogging doesn’t take much time, it costs virtually nothing and the ROI can be enormous.

Recently, on my radio program, The Small Business Advocate Show, I talked with a long-time member of my Brain Trust, Karen Cortell Reisman. In the two segments below we talk about blogs, how they work and what the value is for a small business. Karen is President of Speak For Yourself®and a world-class expert on customer communication. Take a few minutes to listen to our discussion and, as always, leave your comments.

What is a blog, anyway?: Listen Live! Download, Too!

What would a small business blog looks like: Listen Live! Download, Too!

Economic recovery job one: Rebuild trust

In life and in the marketplace, nothing works without trust. I believe that so much that for the entire time I’ve been talking with small business owners on my radio program, we’ve included the wisdom and counsel of experts on trust as regular programming. Here is an important thought on trust from one of our experts, whose name and book I’ll identify below:

“Trust impacts us 24/7, 365 days a year. It undergirds and affects the quality of every relationship, every communication, every work project, every business venture, every effort in which we are engaged. It changes the quality and outcome of every future moment of our lives, both personally and professionally.”

The Great Recession we’re experiencing has produced a kind of double jeopardy: the classic negative elements of any economic downturn, plus what we now know caused the recession, a collapse of trust. Consequently, true economic recovery can’t happen, regardless of government efforts, until we regain trust. Not only do we have to rebuild our economy, we have an extra, and even more important assignment to fulfill: each of us has to demand trust and demonstrate trustworthiness across all sectors of society and the marketplace.

Recently on my program, The Small Business Advocate Show, the author of the quote above, Stephen M.R. Covey joined me again to discuss why operating with trust and fostering its growth will be more critical to success in the future than ever before. Stephen is a member of my Brain Trust, co-founder and CEO of CoveyLink Worldwide, a keynote speaker and advisor on trust, leadership, ethics, and high performance, and author of The SPEED of Trust.  The quote is on pages 1and 2.  And yes, he is one of Mr. and Mrs. Stephen R. Covey’s four sons.

Take a few minutes to listen my visit with Stephen and leave your thoughts on rebuilding trust. Listen Live! Download, Too!

A picture is STILL worth a thousand words for small business

A picture is STILL worth a thousand words. It’s amazing what we is revealed to us when we take the time to put on paper a word, idea, image, even the numbers associated with financial information. There is just something dramatic about seeing what you’re thinking looking back at you.  And here’s a flash: This works with your small business customers, too.

That’s the message Dan Roam helped me develop as he joined me recently on my radio program, The Small Business Advocate Show. Dan is founder of Digital Roam, Inc. and the author of two great books, The Back of the Napkin and Unfolding the Napkin as well as a new member of my Brain Trust.

Dan and I talked about solving problems and selling ideas by conveying your message with graphical images, and I think you’ll benefit from hearing this conversation. Take a few minutes to listen and, as always, let us know how you’ve used images to your advantage, both internally and externally. Listen Live! Download, Too!

How small businesses produce sales by producing words

For a dozen years, I’ve been telling small business owners that one of the keys to their future success is the ability to create content to post online, which means they, or someone they hire, has to be able to write.  Alas, not nearly enough small business owners have heeded this advice.

Now, in this age of social media, my admonition on this topic are no longer recommendations, they’re imperitives.  If you can’t write about what you do, how you do it and about your customers’ experiences with your company, you’re going to be less competitive as each year goes by.

Recently, I talked about this on my radio program, The Small Business Advocate show, with a long-time member of my Brain Trust, Jeff Zbar. Jeff and I talked about innovations like local search, driven by words you post your businesses online platforms, are a key to success for even the smallest of small businesses.

As the Chief Home Officer, Jeff is a newspaper and online columnist, corporate copywriter, author of several books and home business and small business expert. Take a few minutes to listen to this interview and, as always, leave your thoughts. Listen Live! Download, Too!